As a Gyronix Trainer, I'm often struck by how intensely people are yearning to see more of how mapping is being used. I even feel it sometimes: just how far can you push it? No joke, you can manage corporations or you can visualize your favorite brands of potato-flake-based potato chips - NO LIMIT (Master P flashback) WHATSOEVER.
Toward the end of building greater understanding of how mapping is utilized, I want to take a quick moment and point you to Chuck Frey's Mind Mapping Survey. I like it because it really gets to the bottom of the true benefits mapping enthusiasts are getting. Check it out here.