In my previous post on Mindjet training hell, I covered my odyssey through attempting to contact Senior Trainer Matt Mansinne and Mindjet Training over the past 7 months with a couple of questions about becoming a certified trainer, with my net level of success at absolutely zero until yesterday. You know every time I think of my odyssey, I think of the Waldo character who you're always trying to find across different land- and city-scapes: It's the perfect analogy for what I endured, trying to 'find' Mindjet Training.
Paging Don Corleone and Gordon Gecko...
What I didn't cover beyond the 40 or so phone calls and 10 or so e-mails I sent to Matt Mansinne and Mindjet Training, is how many Jumbo-wigs in the field I had attempt to reach him as well. I had current employees at Mindjet attempt to reach him - most were very accommodating, but there was one who should get a late night TV CD-ROM course on politeness (Like, how dare you be offended your calls are not being returned!). I even had a former C-Level Executive attempt to reach him. I had thought leadership in the mind mapping world attempt to send the olive branch. Hey, I watched the Godfather and Wall Street, I know how relationships work. And yes, I did try Mindjet's standard support line to reach Matt Mansinne and Mindjet Training, just thinking it might get placed in the CRM System. All that and I didn't hear a peep until yesterday.
Now folks, here's the point. If you need to get a hold of someone at Mindjet for training, support, etc. and you don't have the industry connects, just what are you going through? Are they getting back with you, or do you feel like a pawn sweaty from futile effort? I'm among the lucky who were able to get through, having used the power of the blogosphere. But what if it weren't there for me, what if I was still on hold? Folks, this has to change.
Hey Waldo, No One is Being Certified
Oh, and have you looked at the Mindjet Certified Trainer page? Notice anything interesting? Yep, you got it if you guessed that no seems to be getting certified. But wait you say, there are lots of names on the page! Yeah... for MindManager X5 and before, there are 14 certified trainers. So, at a time in which Mindjet was much, much smaller than they are now, not even at half a million users, they had certified 14 people. And then, between 2005 and now, when MindManager 6 was released and dominated the marketplace, bringing Mindjet to over 900,000 users as of a couple of months ago, there were a whopping three MindManager 6 trainers certified. Nothing like a declining number of trainers when the number of software users is swelling. You go Waldo!
The Cost of An Ignored Marketplace to Mindjet
And money is the lifeblood of a company, so let's dig into the cost of ignored customers:
- Let's just say for a second that 50 potential trainers have been ignored in a similar fashion over the past 12 months.
- That's $75,000 dollars down the drain for Mindjet on training certification (50 x $1500).
- Then, let's say each of those 50 trainers would have caused an average of 100 MindManager 6 or 7 sales at $300 per license ( a slight discount on the retail price of $349) this past year.
- That's $1.5 million dollars down the drain for Mindjet on software (50 x 100 x 300)
- That's a total of $1.58 million dollars lost to Mindjet potentially over the last 12 months due to Mindjet Training negligence.
- And who knows how many scorned defectors to up-and-coming visual mapping companies such as Mindomo, MindMeister, OpenMind, ConceptDraw, and The Brain. My calls weren't returned until yesterday, and I'm tempted to switch.
Roadtrip Solution!
If you don't have a platform to preach justice from such as a blog, just what should you do? Have you given up? Well, I've got a better idea if things don't get better: Get in your winnebago and drive to Mindjet's San Francisco headquarters, which I've actually considered doing. And hey, if I did, I've got the perfect sign to take with me (see left). It would sure send a message, and would Mindjet have any choice but to feed us? I mean c'mon folks, anyone else think a Million Mind Mapper March would be one helluva good time?
Leave a comment, good or bad. I'm sure some of you have had a Disney-like experience with Mindjet and that is what I hope you have had. Sadly, the Mindjet Training aspect of mine has been Walt's nightmare, and I'm guessing that my experience could be indicative of a trend. Let's hope not as in the end, we all live and breathe in visual maps to become better, more productive, more prosperous people.
Progress
In response to yesterday's John Galt Post, Matt Mansinne and Mindjet are now in touch with me with seeming resolve to fix the situation, so stay tuned for more. I'd give you more information now, but there is nothing concrete yet to share - you know I will when I have something in hand! And to conclude, I've invited the good folks at Mindjet to send a statement to me which I'll post, UNEDITED.
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