Okay, cue the doves: Walter over at ROICopy has put out an ESSENTIAL blog post for those of you doing online marketing. Life's a busy thing, and sometimes we neglect the very essence of our living, the vitality of our product marketing. I know I'm guilty of this at times, and I'm guessing you may be as well. And with a sense of the general pulse of online marketing, Walter begins with a frightening story I think will resonate with all of us.
Damn, what I love about his post is how quickly you can get going! I think we've all read thousand page manifestos we'll have time to implement when the pigs fly and Britney Spears is out of the news. This is killer stuff you can start on tonight (with caffeine) or tomorrow (I'll still take the caffeine). I'll even go so far as to assert he's giving you the keys to the kingdom in the post, because I've seen him in action and these techniques will take you from Tempo to Lambo when implemented with skill.
I'd be putting a mustache on the Mona Lisa if I didn't shut up and point you to his high-level blueprint for profitability he's letting you read for FREE:
And yes, I will be eating what I'm recommending (cheesy potatoes... and the above). Start now and it'll give you one helluva a platform to launch into 2008 with.