Business Case for Mind Mapping Found Before Big Foot!
I'm sick of the lack of awareness of what Mind Mapping can do for businesspeople. Day by day, workers/executives/entrepreneurs drown, and I don't use that word lightly because like shark attacks and bull running it scares me. They drown in a sea of e-mail, crappy bosses, projects, romantic affairs (what the *#$%?), operations, files scattered everywhere, PowerPoint Presentations, Excel spreadsheets, relationships, trips, family, American Idol, fried chicken, etcetera. Meanwhile, they get little in the way of tools that truly help them shovel their way out of hell.
In Chuck Frey's new book, The Mind Mapping Manifesto, he throws a harpoon right at the heart of the business world's ignorance of mind mapping, especially felt here in the US (Seriously Europeans, take a moment and savor how mind map friendly your nations are). And priceless is Chuck's new phrase of mind mapping: 'The Savvy Executive's Secret Weapon.' That's pimp.
According to Chuck,
'Not enough executives and entrepreneurs truly understand what mind mapping software is and what it can do for them. This is the best software you've never heard of!
So I decided to do something about that. I'm Chuck Frey, founder of InnovationTools.com, author of the Mind Mapping Software Weblog and of the popular e-book, Power Tips & Strategies for Mind Mapping Software.
I've seen the impact that it can make on the work and lives of people just like you. Mind mapping software can help you to:
- Conquer information overload
- Make better decisions
- Reach clarity faster on key issues
- Become a more creative problem solver, and
- Supercharge your effectiveness
That's why I've written The Mind Mapping Manifesto - to spread the word about the productivity benefits this type of software offers, and to help you to make an informed decision about investing in it. In short, I've built the business case for mind mapping software.'
Well you go Chuck, and hopefully the thought virus you've created spreads. Hells bells, Chuck even encourages you to spread the book around to members of your organization, so I have to imagine the Barons of Linear Notetaking may be waking up very soon. And it may even feature some choice bits from everyone's favorite espresso fiend. This year, let's hope I improve at Halo 3 (has anyone written an e-book on how to enjoy getting your ass shot off?) and mind mapping finally starts to get the recognition it deserves as THE tool that will finally reconcile hippies and suits.
Discover more about the Mind Mapping Manifesto now.
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